Fiat Grande Panda at 18,900 Euros, Another Trap?

Fiat knows how to stir our desire for novelty. And what better way than a price under 20,000 euros to pique curiosity?

For several weeks now, the Fiat Grande Panda has been advertised starting at 18,900 euros. But is this attractive price truly sincere, or does it hide some well-crafted commercial subtleties?

Until now, Fiat played on several fronts to offer an attractive price. On one hand, the manufacturer relied on the maximum ecological bonus of 4,000 euros, reserved for modest households, and on the other, on a trade-in offer of 2,000 euros for vehicles over 7 years old. In summary, for most customers, the Grande Panda remained listed at a real price of 22,900 euros, minus the standard 2,000 euro bonus. And honestly, there’s no excuse for the trade-in offer, which was close to downright cheeky.

But surprise, Fiat has revisited its approach. From now on, the 2,000 euro discount is applied without any trade-in condition. This makes the offer much clearer and helps avoid pitfalls. In plain words, you can finally say that this advertisement doesn’t have any hidden tricks.

The Fair Price for this Fiat Grande Panda?

For 18,900 euros, the Grande Panda features a 44 kWh battery and an electric motor of 83 kW (113 hp). The range announced at 320 km in combined WLTP cycle seems tailored for daily urban use and a few suburban trips. In terms of performance, nothing too crazy: top speed of 132 km/h and 0 to 100 km/h in 11 seconds. For enthusiasts of brisk starts, Fiat highlights a 0 to 50 km/h in 4.2 seconds. Gentle and silent operation are therefore key words, true to the Panda’s DNA.

With an electric consumption of 17.4 kWh/100 km, the energy efficiency isn’t the most impressive. The iconic boxy design of the Panda doesn’t help aerodynamics, but it appeals to nostalgics of the earlier generations. Special mention to the steel wheels of the entry-level RED version, which unexpectedly give it a certain charm. A fun little detail: the spiraled charging cable, cleverly stored under the hood. Charging itself is completed in 3 hours 43 minutes on a 7 kW station or in 2 hours 55 minutes on an 11 kW station (optional). And for those in a hurry, fast charging up to 100 kW is available.

So, is this under-20,000-euro price truly a gift? With this simplified new commercial policy and an honest package, the Fiat Grande Panda finally seems to play it transparent. No spectacular performance or cutting-edge technology, but an ideal compromise for those seeking an affordable and charming electric city car. Well done, Fiat, this time we approve!