Let’s Electrify France: Look, Footix Found an Electrical Outlet!

We thought he was busy watching the memories of France 98. Now it seems that Footix has found work in the energy transition.

The rooster from the logo “Electrify France,” with its beak shaped like a lightning bolt, has a family resemblance to our old acquaintance. Let’s say a cousin who went through an accelerated electrician training. After “And one, and two, and three-nil,” here come the kilowatt-hours.

Everyone on their own turf.

Behind this connected poultry, the program deserves better than a locker room joke. Launched in April 2026 with 22 measures, the government plan aims to replace more oil and gas with electricity in transportation, heating, and professional activities. The goal: to reduce emissions, limit our dependence on imported fossil fuels, and lighten energy expenses.

A match that goes far beyond motorists.

A second half opened on October 16, with 17 new measures. On the agenda: simplification of aid for heat pumps, increased support for European electric vans, and a promised boost of 500 euros for a home-controllable charging station starting in January 2027. The government also plans to make charging prices clearer. This will speak to drivers who have already tried to understand a tariff at a charging station as if deciphering the offside rule.

Now, the challenge is to turn announcements into results. And on this point, our rooster can take inspiration from its illustrious cousin. Initially scorned and heavily mocked for its appearance, Footix ultimately became associated with the collective happiness of 1998, the first star, and the success of an entire nation. Let’s wish the same fate for the plan “Electrify France.” Jokes today, victory tomorrow: admit that the scenario would be quite appealing.

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