Limited Edition Japanese Raffinement for the Lexus LBX

Lexus unveils a limited edition of its compact SUV, the LBX Omotenashi, embodying the art of Japanese hospitality.

Omotenashi, a Japanese hospitality concept promoted by Lexus, is based on three principles: anticipating needs, attention to detail, and expressing gratitude. Toyota’s premium division applies this philosophy to this special edition of the LBX, which stands out for enhanced comfort and refinement.

Built on the high-end Relax finish, the LBX Omotenashi offers a high level of comfort and connectivity. It features a multimedia system with a touchscreen, a digital instrument cluster, leather upholstery, heated front seats, and a digital key. It also benefits from a premium audio system, a 360° camera, a head-up display, and a memory automatic parking system. Available in two color schemes: Payne Gray with Sienna interior or Bassoon Copper with Black interior.

Beautiful outside, beautiful inside

Its exterior design features elements inspired by Japanese tradition. The roof, C-pillars, and mirrors display a Seigaiha pattern, an ancient symbol representing waves. This motif is also found on the Omotenashi badges placed on the B-pillars and inside the cabin. Chromed side trims and anthracite inserts enhance the model’s elegance. The interior, designed for harmony and well-being, combines soft-touch materials with an enveloping dashboard. A numbered plaque on the dashboard emphasizes the exclusivity of this limited edition.

To accompany this special edition, each owner of the LBX Omotenashi will receive a box including a set of Japanese cups, a numbered keychain, an authenticity certificate, and a dedicated spot for the vehicle’s key.

The Lexus LBX Omotenashi is available in France in only 100 units, priced at 47,300 euros. It is powered by a 136 hp self-charging hybrid engine, combining performance and efficiency in a front-wheel-drive configuration.

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