Cadillac Celestiq: The Electric Revival of American Luxury Cars
This page is translated from the original post "Cadillac Celestiq : l’électrique ravive la voiture américaine de luxe" in French.
- 24/07/2022 8:00
With its future electric flag-bearing model, Celestiq, Cadillac aims to reconnect with its glorious past by targeting European luxury brands.
Shaped like rockets, with endless hoods and wing-like body panels, American cars of the 1950s and 60s were exuberant works on wheels. Cadillac featured legendary models such as the Eldorado or the De Ville. But quickly, the brand’s premium division of General Motors fell into obscurity, becoming an extension of the mainstream Chevrolet.
Finally, a Cadillac that stands out!
However, in the era of electric vehicles, platform modularity and different proportions inspire designers. Vehicles based on GM’s Ultium platform have already given us the GMC Hummer EV, a renaissance of the iconic 4×4. At Cadillac, the first model of this kind, the Lyriq, was already much more daring aesthetically than the dull XT4 and XT5 currently in the lineup.
The new Celestiq concept car goes even further. It is the first electric sedan exercise by GM, and it’s very successful. Cadillac has long sought a new flagship: the Escala limousine concept in 2016, the Elmiraj coupe in 2013, the Ciel convertible in 2011, or the opulent Sixteen from 2003. Here, the American brand aims to create a luxurious large sedan.
The real Cadillac Celestiq from 2023
In its press release, the manufacturer openly admits that it’s not a mere exercise. You see here 95% of the upcoming production car, which could debut as early as late 2022. The Cadillac Celestiq will thus be the second vehicle based on GM’s Ultium platform. However, no details are provided. Expectations are around 600 horsepower and over 600 km of range.
Because the American’s designated competitors are Mercedes EQS and BMW i7, not to mention the upcoming Maserati Quattroporte. More than just high-end, Cadillac hopes to reach true luxury. The interior betrays this ambition, with full red leather treatment, a daring choice only a few Ferraris or Bentleys would dare. The overall vibe is very American, reminiscent of the 1950s, with a horizontal dashboard emphasizing a giant 55-inch screen.
The launch of the Cadillac Celestiq is scheduled for North America in 2023 at best. Its price could exceed $200,000.
Read also : Test drive Ford Mustang Mach-E: electric at a gallop
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