Air France-KLM partners with Google Cloud

Air France and Google Cloud will collaborate on operations, notably on artificial intelligence, to improve customer experience.

Artificial intelligence is gradually expanding its scope. Yesterday, it was Air France-KLM that announced its partnership with Google Cloud, to benefit from its expertise in data, analysis, and artificial intelligence. The main goal is to enhance the customer experience to facilitate understanding and communication between passengers and the airline, but not only that.

Easing Passengers’ Lives

The priority in this partnership for Air France is to satisfy its customers. The airline will be able to leverage the technologies provided by Google. Specifically, to analyze data and propose solutions to improve customer service. In concrete terms, this translates into personalized offers, smoother communication with the airline, and anticipation of passenger needs.

A good approach aimed at building customer loyalty. The customer experience is at the heart of airline companies’ concerns, given that a company’s reputation heavily influences travelers’ choices. Ask Ryanair.

An Advantage for Employees Too

Customers are not the only ones impacted by the changes that Google Cloud is expected to bring. Internal operations should also see improvements. Enhancing efficiency is one of the company’s concerns, and the collaboration could help manage resources better and reduce costs.

The airline will even provide training sessions for its employees. These will aim to familiarize them with this new way of data utilization. The sessions will take various formats: hackathons, online modules, and in-person training. The product teams of Air France-KLM, already renowned for their expertise, will thus strengthen their skills in cloud and data technologies, optimizing data use to support informed decision-making and foster innovation.

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