Lynk & Co lures professionals

The Sino-Swedish brand Lynk & Co is trying to revive its momentum in France by turning to the corporate fleet market.

Present at the Flotauto Meetings 2026, Lynk & Co aims to accelerate its development in the French fleet market and among professional clients. This strategic orientation comes as the brand, which arrived in Europe with an atypical distribution model based on a monthly subscription, is still struggling to establish itself in France.

At its launch, Lynk & Co took the bet on a digital and “all-inclusive” mobility model based on a single subscription that included the vehicle, insurance, and maintenance. An innovative approach that did not meet the expected success in France. Since then, the brand has gradually adapted its strategy by developing a more traditional distribution network and expanding its acquisition methods, particularly through rental and traditional sales.

Alluring Sales Volumes

In this context, the corporate fleet market currently appears to be an important growth lever. Fleet managers are indeed engaged in a rapid transformation of their fleets, marked by electrification and the search for optimized total cost of ownership (TCO).

At the Flotauto Meetings, Lynk & Co presents its entire current range. The Lynk & Co 08, a plug-in hybrid, stands out with an announced electric range of up to 200 km according to the WLTP cycle, allowing for over 1,000 km in total. It also distinguishes itself by the possibility of fast charging in direct current, which is still rare in this category of powertrain.

The brand also highlights the Lynk & Co 02, a 100% electric compact SUV aimed particularly at urban and suburban usage, as well as the Lynk & Co 01, a plug-in hybrid model that still constitutes the core of its offering in Europe today.

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For Lynk & Co, participation in this trade show dedicated to fleet managers represents an opportunity to get closer to decision-makers in the sector. The company sees this as a way to showcase its mobility solutions and assist businesses in their transition to electrified vehicles.

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