Tesla is already preparing the on-demand car!
Tesla is testing a short-term rental system that prepares for a future where the car comes to you and leaves when you no longer need it.
Tesla is innovating in the United States with a short-term rental service directly from its showrooms. For now, it is a traditional model: the vehicle must be picked up and returned. Rentals range from three to seven days, starting at 60 dollars per day, with unlimited mileage, free charging on the Supercharger network, and access to the supervised Full Self-Driving (FSD) feature. A much lower price than what rental companies can offer, with an unmatched range of services!
This offer is obviously not intended to compete with much cheaper monthly leases. It simply follows the logic of offering a car when you need one, and only at that time. No long-term commitment, no administrative hassles, and no insurance constraints. It is also a way to discover the Tesla experience without any worries, while benefiting from premium features and the Supercharger network. As proof, Tesla offers a $250 credit to any customer who orders a car within seven days following the rental.
The Best is Yet to Come
But the real revolution is on the horizon with the FSD autonomous driving. While today you need to travel to pick up and return the vehicle, tomorrow the car could come directly to you and leave on its own once the rental period is over. Tesla could thus offer a completely unprecedented car concierge service, where the car becomes fully “on demand.” It is no longer just about renting a vehicle: it becomes a flexible, autonomous, and intelligent tool, ready to move when you need it and disappear when you no longer do.
This initiative goes far beyond simply selling cars. Tesla is exploring a new lucrative market, where usage and access replace ownership. Ultimately, premium electric mobility could become intermittently accessible to anyone who wants to enjoy a luxury vehicle without bearing ownership responsibilities. No maintenance, no paperwork, no insurance, just a car when you need a car.
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Tesla’s short-term rental is only the first step in a revolution that all manufacturers must prepare for. One of flexible, convenient, and autonomous mobility, capable of redefining the automotive experience and, potentially, the entire industry.
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This page is translated from the original post "Tesla prépare déjà la voiture à la demande !" in French.
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