Cars and Pastries Featured at CUPRA City Garage

CUPRA announces the opening of the CUPRA City Garage Paris in collaboration with pastry chef Jeffrey Cagnes.

At CUPRA, we definitely like to do things differently. The current emphasis is on calming and eco-responsible messages, as CUPRA continues its motorsport projects in Formula E, the 100% electric single-seater championship and more powerful concepts like the Darkrebel. The 100% digital sale model is the main focus of newcomers to the market, especially Chinese manufacturers, but that won’t stop us! Let’s open a flagship right in the heart of Paris. On November 4th, CUPRA France will inaugurate its Paris City Garage in partnership with pastry chef Jeffrey Cagnes.

Innovative and media-savvy, Jeffrey Cagnes is a name you’ll know since he served in 2019 as host and judge of M6’s “En route pour le Meilleur Pâtissier”. He was previously a finalist for the “Hope of the Year” award on the same channel in 2010. A lover of beautiful zest (not us, but CUPRA’s…), Jeffrey Cagnes has proven himself in several prestigious houses before forging his own path: one of freedom and unrestricted expression. After opening his first shop in Batignolles in 2021, Jeffrey is opening his second less than a year later on rue Montorgueil. Starting November 4th, he will unveil new exclusive creations inspired by the Barcelona-made automotive brand at the CUPRA City Garage Paris.

Specifically designed for the venue, Jeffrey Cagnes’ multicultural pastries will reflect his Mediterranean roots, perfectly in harmony with CUPRA’s DNA, born in 2018 in Barcelona. The menu curated by Jeffrey will reinvent some iconic Spanish desserts while incorporating classic French pastries, creating a gourmet experience that unites Paris and Barcelona. Unique creations in the image of the brand, which we look forward to discovering at the CUPRA City Garage in Paris starting next November.