Alpine on Tour Near You
- Published on 19/02/2026 10:24
From February 20 to March 28, 2026, Alpine will meet the public in six cities with urban tests and “Blue Cafés”.
On the occasion of the launch of the Alpine A390, the Dieppe-based brand is deploying a unique initiative of mobile testing centers in city centers. Named Blue Tour 2026, this national roadshow aims to showcase the entire range in an urban setting, closely aligned with daily uses.
As the first complete presentation of the range to the general public, the Blue Tour allows individuals to get behind the wheel of the latest models from the brand. Available for testing: the A390, an electric fastback sports car with three motors and four-wheel drive, incorporating Alpine Active Torque Vectoring for enhanced trajectory precision; the Alpine A290, the brand’s first five-seater electric sports city car; and the Alpine A110, a historic benchmark in terms of lightweight design and driving sensations.
The Blue Tour will kick off on February 20 and 21 in Troyes, before making stops in Amiens, Manosque, Perpignan, Biarritz, and Caen, with a two-day format in each city.
Details and Locations of the Blue Tour Alpine 2026:
- February 20 and 21: TROYES – LES FRANGINES: 1 Rue Emile Zola, 10000 Troyes
- February 27 and 28: AMIENS – LE CAFÉ PINSON 4 Place au Fil, 80000 Amiens
- March 6 and 7: MANOSQUE – LE COMPTOIR DE MARILOU 2 Pl. de l’Hôtel de ville, 04100 Manosque
- March 13 and 14: PERPIGNAN – COWORKING COFFEE 40 Boulevard Georges Clemenceau, 66000 Perpignan
- March 20 and 21: BIARRITZ – SPOK BIARRITZ 44 Rue Luis Mariano, 64200 Biarritz
- March 27 and 28: CAEN – Gloriette 16 rue Saint-Laurent 14000 CAEN
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The uniqueness of the initiative: the “Blue Cafés”. Several partner coffee shops will be fully dressed in Alpine colors and will serve as meeting points for the tests. Beverages, snacks, and exclusive “Alpine Blue Cafés” recipes will enhance these discovery moments. Through this initiative, Alpine aims to strengthen its proximity to a broader audience.
ALSO READ: Alpine A110 electric: a secret revealed!
This page is translated from the original post "Alpine en tournée près de chez vous" in French.
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