Mercedes and BMW sell Share Now to Stellantis

Free2move, Stellantis’s on-demand mobility specialist, has just announced the signing of an agreement to acquire the company Share Now.

By taking control of another car-sharing specialist, Free2move clearly enters a new dimension. This agreement will indeed allow it to establish itself in 14 additional major European cities. It will also have a significant impact on the fleet, which will grow from 2,500 to 10,000 vehicles.

Already present in Europe and the United States, Free2move claimed about 2 million users so far. Share Now will bring an additional 3.4 million customers.

A service well known to Parisians

Share Now was founded in 2019 by BMW Group and Mercedes-Benz Mobility. In France, the company is present in Paris. It offers entirely electric free-floating rental service. The fleet includes Smart EQ ForTwo and ForFour, as well as a Fiat 500e.

“Share Now has a strong presence in many major European cities. This integration will allow our customers better access to a more comprehensive range of services, to meet their varied mobility needs,” explained Brigitte Courtehoux, CEO of Free2move.

An aggressive Free2move

By growing in this way, Free2move hopes to achieve substantial economies of scale. “This acquisition will also accelerate our growth and profitability,” says Brigitte Courtehoux. “Equally important, we are moving closer to our goal of expanding Free2move’s global presence to 15 million active users by 2030.”

The financial aspect has not been addressed. Therefore, it is impossible to know the amount of the acquisition.

Recently, Free2move also took control of Opel Rent, with the aim of growing in Germany and Austria. The mobility operator is also venturing into new American cities. In Europe, it only offers its car-sharing service in Paris and Madrid.

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