A Major Flop for the New Tesla Model Y with the Absence of Grok

Tesla plans to soon integrate the voice assistant Grok, based on the xAI language model, into its vehicles, but perhaps a bit too late.

This technology will transform the user experience for Tesla owners by allowing drivers to interact directly with their car for various commands or requests. However, one question arises: why not take advantage of the recent launch of the new Model Y to introduce this innovative feature?

Version 3 of Grok, with its voice mode, was unveiled a few weeks ago, and the first demonstrations show significant potential. The assistant could adjust vehicle settings, provide information, or even interact intuitively with users. Yet, this advancement is still in the testing phase and is currently only available through a Premium Plus subscription on X, limiting access to a select group.

Tesla forgets the Model Y

The decision not to immediately integrate this feature into the new Model Y raises questions. This SUV is a cornerstone of the Tesla lineup, and its launch could have benefited from additional spotlight through the standard integration of such a promising voice assistant. Especially since indications, like the introduction of minor updates related to voice recognition, suggested that this technology had been in preparation for several months.

By not linking this development to the new Model Y, Tesla misses an opportunity to differentiate itself further in an increasingly competitive market. As competitors roll out innovations to attract buyers, the integration of a sophisticated voice assistant could have enhanced the appeal of this model and generated additional excitement.

While the arrival of Grok in Tesla vehicles is highly anticipated, one might wonder if this “little extra” should not have been directly included in the launch of the Model Y to further energize its marketing. This would have allowed Tesla to make a significant impact rather than reserving this advancement for a later announcement.

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