Tesla Price Drop: What About Ongoing Orders and Used Cars?

Tesla price reductions of up to €11,000 without counting the bonus may apply to previous orders, but the impact is significant on the used market.

A price drop is good news for those looking to buy a new Tesla Model Y or Model 3. After all, a reduction of €3,500 to €13,500 – with the bonus – overnight, is unexpected. But what happens to those who ordered just before the new prices came into effect?

An reduction that affects ongoing orders

This can be frustrating for some customers. Imagine, you place an order for your Tesla Model 3 Propulsion on Thursday, January 12th at 10:34 PM, at a price of €53,490. The next morning, you wake up to see the price drop to €44,990 on the brand’s website. Additionally, you think this new price triggers the €5,000 bonus, which you were not eligible for!

Fortunately, in this case, no panic is necessary. Tesla confirmed that these new prices apply to ongoing orders of Tesla Model 3 and Model Y, where customers will see their invoice updated. However, customers who have already been delivered before January 13th are not eligible for the current massive discount.

Tesla Model 3 and Y resellers will struggle on the used market

Another observation is that the price drop impacts vehicles with 0 km on the odometer. These electric cars are listed on Tesla’s official website, with Model 3 and Y, but also Model S and X. For example, some Tesla Model 3 Propulsion units are available from €39,990, bonus included, or Long Range at the new 2023 catalog price.

However, on the used market, some models may struggle to find buyers. For instance, a 2021 Tesla Model 3 Standard Plus with over 35,500 km on the odometer listed at €38,900. How can it compete with a new Propulsion at €39,990, with better range (510 km versus 448 km)?

It’s even worse for a Tesla Model Y Propulsion registered in November 2022, sold at €51,900, which is €10,090 more expensive than a new one including the bonus (€41,990). Clearly, some customers will feel wronged, and others will have difficulty reselling their Tesla.

New Tesla Model Y and Model 3 prices, as of January 13, 2023 :

Also read: Ecological Bonus 2023: what aid is available for an electric car?