A Special Twingo x Jul Series!

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Twingo x Jul

Renault has issued a challenge on social media to rapper Jul’s community. Doing a good publicity stunt is fine, but you must own it!

Jul has been referencing the Twingo in his songs for 10 years now. A decade marked by the release of the album… “Decade”! At the same time, Renault decides to relaunch the Twingo. All this is quite well done actually.

At Renault, they thought it was the right moment to make a move and make an impact. On X, the manufacturer addressed the highly popular and prolific rapper from La Canebière to remind him of this happy coincidence in the calendar. The diamond-shaped brand invites fans of Jul and the Twingo to retweet the message 100,000 times, with the prize being a limited edition Twingo x Jul. Everything is ready: the doorsteps are engraved with the star’s symbol in laser and the yellow color recalls a sunset over the old port of the beautiful Phocean city.

https://twitter.com/renault_fr/status/1750111643688693776

Already 8,000 retweets by Wednesday after only 3 hours, there’s no doubt that the goal will be reached. Now, it remains to be seen whether the star would be honored to see his name and his famous hand sign with the double J reproduced on a Twingo. It wouldn’t be good if Porsche, Ferrari, or even Rimac launched the same challenge, because that would cause quite a mess! Unless all this has already been arranged between the brand and the singer… As we post this message, the idol has not yet responded. Who knows!

This page is translated from the original post "Une série spéciale Twingo x Jul !" in French.

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