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DS Automobiles presents the “Taylor Made N°4 Concept,” a bold design exercise that illustrates the brand’s creativity.

Unveiled at the DS stand at the Brussels Motor Show, the “Taylor Made N°4 Concept” attracts attention as much for its aesthetics as for the message it conveys. The exercise is free and fully embraced as it has no commercial ambition… but it does have a real impact in terms of image! Designed in collaboration with Taylor Barnard, the new driver of the DS PENSKE Formula E Team, this concept car embodies the historical link between DS Automobiles and the ABB FIA Formula E World Championship.

Based on the DS N°4, the central model of the lineup, this concept fully exploits the proportions and design of the production vehicle to offer a more radical interpretation. The front end is distinguished by a prominent “N°4” integrated into the grille, a lighting signature faithful to the production model, and pixelated headlights with a decidedly technological look. The lowered silhouette, widened tracks, and certain references to the video game universe accentuate the demonstrative character of the exercise.

Showcasing Expertise

The work of the Colors, Materials, and Finishes department plays a central role. Four variations around titanium – Pure Titanium, Liquid Titanium, Craft Titanium, and Black Titanium – explore textures, reflections, and artisanal craftsmanship. These choices are enriched with touches of “Light Gold,” a signature of the DS PERFORMANCE Line, and purple details, a color dear to Taylor Barnard, not to mention the subtly integrated number 77.

Displayed alongside the DS E-TENSE FE25 single-seater and the limited editions of the DS PERFORMANCE Line, the concept creates a clear bridge between electric competition and production models. It also accompanies the launch of these specific versions on the DS 3, N°4, and DS 7.

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Without a prospect for commercialization, the “Taylor Made N°4 Concept” nevertheless fully fulfills its mission. It demonstrates that a concept car remains a powerful communication tool, capable of enhancing brand identity, showcasing sporting commitment, and presenting a stylistic vision. In a highly regulated industry, seeing DS Automobiles allowing itself this type of creative freedom is not only coherent but also refreshing.

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