Innovation at the Core of Alpine

After the brand’s history and design, the “Alpine 70 Years” series now focuses on the theme of innovation and engineering

Four Alpine technicians share their vision of innovation, a foundational value of the brand since its creation by Jean Rédélé. For them, this constant quest for novelty is a thread that connects the different eras of Alpine’s history. Today, this pioneering spirit is more alive than ever, especially as the brand embarks on the transition to electrification without abandoning its performance-oriented and driving pleasure-focused DNA.

At Alpine, innovation is not limited to technique; it embodies a true state of mind, shared between the worlds of motorsport and road vehicle production. This ongoing interaction between competition and production gives rise to cutting-edge technologies designed to enhance both performance and the driving experience.

The expertise developed on the racetracks directly benefits the series models. This synergy, already present at the origins of the brand, has strengthened over the years and has now reached a new level thanks to the creation of Alpine Hypertech. This structure aims to transfer advancements from motorsport to the entire Renault Group, placing Alpine at the heart of the innovation process.

The technicians emphasize how this close collaboration between the different divisions of the brand helps anticipate technological advancements while remaining true to Alpine’s DNA. They see this dynamic as a powerful lever for building the future, combining electrification, performance, and driving sensations.

Thus, Alpine continually reinvents innovation through a delicate balance between heritage and modernity, demonstrating that it is possible to evolve without ever losing one’s identity.

Episode 1: The 70 Years of a French Legend

Episode 2: The Men Who Designed the Renaissance of Alpine