Tesla Cybertruck Debuts at Dealerships in the USA

This page is translated from the original post "Le Tesla Cybertruck débarque en concessions aux USA" in French.

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Tesla Cybertruck showroom

A few days before its official unveiling on November 30, 2023, Tesla chose to display some samples at dealerships.

Creating buzz is an art. Like a magician who, during his trick, wants your eyes to follow his right hand, all the surprise comes from his left hand left unattended. In a sense, Tesla acts the same way: mark November 30 on your calendar, as the Cybertruck will be revealed. And suddenly! It appears 10 days earlier in several dealerships across the United States, mainly on the West Coast: San Diego, San Jose, etc.

And all at once, everyone rushes to the sales points to see the long-awaited attraction. It’s very clever for making contacts and selling cars, and not just Cybertrucks.

The primary purpose of this display is to visually demonstrate the quality of the body assemblies. The electric pickup was a headache for Tesla… and it might be for its customers as well. The protruding edges are so fine in some places that any minor impact will deform them and probably prevent some doors from opening. We’re thinking of the front trunk and the rear bed.

It’s also revealed that the bed protection consists of a roll-up plastic tarp. Our biggest concern is that all these plastic surfaces will deteriorate very quickly under sun exposure, especially in the United States where the sun beats down intensely.

Other than that, nothing new. As a subject of fascination, the Cybertruck will be reserved for a clientele eager for visibility in upscale neighborhoods of major cities, certainly not in the countryside for livestock feed.

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