Ford Focus: Officially the End!
After more than 25 years of career, the Ford Focus is living its final months in active service. A well-deserved retirement for the American car.
The American manufacturer has confirmed the definitive discontinuation of its iconic compact, a direct consequence of the profound strategic shift towards electric vehicles and more profitable models. A major chapter in European automotive history is closing, as the Focus has marked its era since its launch in 1998.
In succeeding the Escort, the Focus immediately disrupted the standards of the C segment. Its bold design, a chassis of rare agility, and quality driving experience quickly made it a reference. From generation to generation, the hatchback has maintained its dynamic DNA while gaining in technology and efficiency. It has even given birth to several notable variants, from the sporty ST and RS to family estate cars particularly appreciated in the European market.
A symbol of the decline of sedans
But despite a solid legacy, the Focus did not withstand the market changes. Compact SUVs have established themselves as the new bestsellers, relegating traditional sedans to much lower volumes. The Saarlouis plant in Germany, where the Focus was produced, will not benefit from any new Ford model once the production line is stopped, illustrating the extent of the restructuring initiated by the brand. For Ford Europe, it is now about concentrating investments on the Puma, the Transit family, and the future generation of electric vehicles developed with Volkswagen around the MEB platform.
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The end of the Focus is therefore not just the end of a car: it is yet another symbol of the gradual fading of thermal compacts, long a pillar of European mobility. Innovative at its beginnings, high-performing in its most radical versions, versatile and popular, the Focus leaves behind a mark that is difficult to match. And what if the disappearance of the Focus paradoxically marked the return of its predecessor, the Escort? With the electric Capri, Puma, and Mustang already ready, Ford might well reserve a small place for it, offering compact car enthusiasts a new page of nostalgia and innovation at the same time.
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This page is translated from the original post "Ford Focus : clap de fin officiel !" in French.
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