Volkswagen ID.7 Turns Into a Massage Salon
This page is translated from the original post "La Volkswagen ID.7 se transforme en salon de massage" in French.

The new Volkswagen seats are equipped for the first time with a feature that activates muscle groups in the spine and pelvis.
Passenger comfort has become a major priority for manufacturers, at the expense of traditional selling points such as speed or engine noise at the end of the 20th century. Volkswagen takes a step forward with its ID.7, the first electric vehicle in its lineup in the family sedan segment, featuring its new ergoActive Premium seats available as an option. Certified by the German back pain association (AGR), these seats are equipped with innovative massage programs, automatic climate control, and a advanced function that activates muscle groups in the spine and pelvis.


To create the new-generation seats of the ID.7, the first seats by Volkswagen that activate the muscles of the spine and pelvis, Volkswagen engineers collaborated with orthopedists, physiotherapists, and sports scientists from the AGR, a German organization combating back pain. These seats are equipped with ten inflatable cushions embedded in the backrest, which assist in massaging pressure points, and two inflatable cushions installed in the seat base. These cushions are activated sequentially and, in conjunction with the massage function, relieve tension accumulated from prolonged staying in the same position.
With specific programs lasting from 10 to 30 minutes, this feature adapts to the user’s needs. Moreover, the seat is equipped with twelve electric adjustment positions and two manual depth adjustments with thigh support, allowing everyone to benefit from settings tailored to their preferences. These adjustments can also be saved using the memory function.
The ergoActive Premium seats are included in the optional Executive interior package priced at 2,330 euros. The Executive interior package also includes other equipment such as the 700 W Harman Kardon audio system (featuring 14 premium speakers, a front center speaker, and a subwoofer in the trunk), as well as heated rear seats.
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