Official: The €25,000 Tesla will be produced in Berlin in 2024

During his visit to his German factory in Berlin, Elon Musk confirmed that a €25,000 model will soon be produced there.

The reasons for the expansion of the Tesla factory in Berlin are finally known. It was suspected that it wasn’t just to produce even more Model Y or, in the long term, Model 3. The latter should be relocated to Europe very quickly if it loses its various eco-bonuses, starting in France in 2024.

No, the real reason will be the upcoming arrival of a more affordable vehicle that Elon Musk, the CEO of Tesla, calls the “$25,000 car.” During his visit on Friday, November 3, 2023, to the German Gigafactory, Musk made concrete announcements that reassure.

What do they reassure about, and why? Because the urgency is to democratize Tesla‘s offerings against increasingly cheaper competition that is eating away at market share. But also attacking the margins of the American manufacturer. In China, the situation has been critical for several months. So, there is an urgent need.

In the USA, the Cybertruck, and in Europe, a more affordable electric compact that meets the average price of a new car in 2023: €27,000, with eco-bonus deducted. This is what Carlos Tavares, CEO of Stellantis, has always said and proved with the Citroën ë-C3.

This Tesla “at $25,000” would also be produced in other countries like Mexico and China in the future. Its presentation will occur in 2024, with a launch in the same year. No more time to lose…

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