The new Renault 5 taunts the English
This page is translated from the original post "La nouvelle Renault 5 vient narguer les anglais" in French.
- 25/07/2024 10:41
The new Renault 5 E-Tech 100% electric car is on display this summer in the main hall of London’s St Pancras station.
To avoid upsetting our English friends too much, this Renault 5 E-Tech 100% electric is dressed in the colors of the Union Jack and stands next to an iconic British phone booth revamped in Parisian style. A great example of cultural blending where England and France playfully compete.
Renault plays the humor card
From Monday, July 22 to Sunday, August 11, a small section of a Parisian cobblestone street is recreated in the main hall of the famous London station. Parked on the sidewalk, the new Renault 5 E-Tech 100% electric, adorned with a Union Jack on its roof, presents itself to curious gazes with the slogan: “It’s not easy being a British icon. If you’re French.” A limited edition miniature of the car, featuring the same patriotic livery, is offered in a pop-up shop.
Already available for order in France, the Renault 5 E-Tech 100% electric is expected to arrive in the UK in the first quarter of 2025. Like in France, customers eager to be among the first behind the wheel can purchase an R-Pass for £150, allowing them to place an order before the general British public.
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