With BMW, you can no longer say “I didn’t know.”
This page is translated from the original post "Avec BMW vous ne pourrez plus dire “Je ne savais pas”" in French.

Thanks to the new update of the My BMW app, drivers can now measure their environmental impact over the lifetime of their vehicle.
This technological advancement from BMW highlights the central role of the driver in reducing emissions, not only while driving but also in their everyday usage choices.
This new feature relies on two types of data. On one hand, the emissions generated by the use of the vehicle, calculated from the trips recorded in the “My Trips” section. For gasoline models, the app converts fuel consumption into CO₂ equivalent. For electric vehicles, it relies on the average national energy mix to assess emissions produced during charging, while indicating the reduced impact if the driver had used green electricity.
On the other hand, the carbon footprint takes into account the emissions generated during the manufacturing of the vehicle. This includes the extraction and processing of raw materials, logistics, as well as assembly. These data are established according to international standards and certified by third-party organizations. They are already available for many models in the form of downloadable reports on the BMW website.
For Responsible Driving
This carbon footprint calculation is accessible to drivers of gasoline, plug-in hybrid, or fully electric models. By cross-referencing driving data with production-related data, the app allows for a better understanding of the overall environmental impact of one’s vehicle.
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The goal is clear: to provide every driver with the tools to become an active participant in their own ecological transition. By visually understanding the consequences of their trips and energy choices, it becomes possible to adapt their driving, prioritize certain charging modes, or simply become aware of their role in more responsible mobility.
With this feature, BMW transforms the user experience into a true lever for awareness. The digital dashboard thus becomes an ecological control center.
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