Xiaomi finally confirms the arrival of its electric SUV YU7 in Europe!
This page is translated from the original post "Xiaomi confirme enfin l’arrivée de son SUV électrique YU7 en Europe !" in French.
- 19/08/2025 18:07
The Chinese consumer electronics giant Xiaomi takes a new step in its automotive adventure.
After only one year in the Chinese electric vehicle market, Xiaomi has confirmed that it will offer its electric SUV YU7 in Europe starting in 2027, with the stated ambition to challenge Tesla and BYD on their own turf.
The president of the international department, Lu Weibing, detailed these projects during the quarterly results presentation, marked by a 31% increase in revenue, driven by the success of the electric SUV YU7 launched at the end of June just a few months after the SU7 sedan. This momentum offsets the slowdown in smartphone sales, which are Xiaomi’s historical core business.
Xiaomi rolls out a seamless plan
The company has already delivered more than 157,000 vehicles in the first half of 2025 and aims to establish itself among the top five global manufacturers. The enthusiasm is such that delivery times for the YU7 now exceed one year. This is an encouraging signal as this automotive gamble has already consumed $10 billion in an ultra-competitive sector. Losses in the automotive division are rapidly decreasing, and the group expects to reach profitability by the second half of the year.
This offensive comes as Europe attracts more and more Chinese manufacturers, drawn by a more lucrative market and by governments eager to diversify their supply sources in the face of trade tensions with the United States. Unlike other brands engaged in a price war, Xiaomi claims to preserve its margins, not through high prices, but by maintaining strong demand for its models. What is rare is valuable, and what is valuable is expensive…
You might be interestedin this article:
Xiaomi displays its global ambitions: to become a major automotive manufacturer while not abandoning its core business in electronics.
ALSO READ: Why does the head of Xiaomi advise buying a Tesla?
We also suggestthese articles:
Also read
