Geely surpasses BYD and Tesla in China
In January 2026, Geely established itself as the new leader in passenger vehicle sales in China.
As the Chinese market for passenger vehicles experiences a significant slowdown, the Geely group distinguished itself in January 2026 by surpassing BYD and Tesla according to CarNewsChina.com. With volumes significantly higher than its competitors, Geely confirms its progress and ambitious strategy: to launch one to two models each quarter in 2026, aiming for an annual target of… 3.45 million vehicles sold!
Geely’s success is not limited to China. In the European market, the group is developing a diversified and attractive brand portfolio. In addition to models sold under the Geely name, such as the electric SUV EX5, the group owns Volvo Cars and Polestar, two premium brands already well-established in Europe. These brands are joined by Lynk & Co and Zeekr, which are seeking to expand their presence in an increasingly receptive European market for Chinese electric vehicles. The group adapts its models to local standards with hybrid or 100% electric versions, meeting the safety and environmental standards of the European Union.
Europe in Sight!
This multi-brand strategy allows Geely to cover different segments of the European market, from mass-market to premium vehicles, while consolidating its leadership position in China. The brand is also benefiting from the rise of HIMA, Huawei’s new electric vehicle startup, which entered the top 10 of retail sales in January with a year-on-year growth of 65.5%.
In a global context where Chinese manufacturers are gaining market share, Geely exemplifies its ability to compete with major international players, while establishing itself as a key player in the electric and hybrid vehicle market, both in China and in Europe. Its success in January 2026 marks a strategic turning point for the group and confirms its rise on the global stage.
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This page is translated from the original post "Geely dépasse BYD et Tesla en Chine" in French.
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