Do You Have an Opel and Children? This Movie Is for You
This page is translated from the original post "Vous avez une Opel et des enfants ? Ce film est pour vous" in French.
- 29/09/2025 16:23
Who is behind the famous Vizor on the new Opel models, that black strip with the luminous lightning bolt?
For Opel engineers, the answer is technical: a carefully orchestrated flow of electrical energy. But for children, Opel found something better with a mischievous little character named OPELO, the hero of a playful animated film.
In The Adventures of OPELO, this black and yellow companion, adorned with an electrifying lightning bolt as a smile, works inside the Opel Grandland Electric. Between cables and circuits, he watches over the electric SUV. And when a problem arises, OPELO always finds an ingenious solution. A wordless story perfectly designed to capture the attention of the youngest passengers in the back seat.
Opel doesn’t stop there. To extend the experience, the brand has launched a dedicated Lifestyle collection: plush toys, T-shirts, water bottles, stickers, coloring books, and soon even a backpack. In short, a whole universe designed so that your children adopt OPELO as quickly as they became attached to Pikachu or Labubu.
Opel wants to make electric driving more fun
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It remains to be seen whether this little hero will become one of the brand’s best ambassadors. Because, honestly: when a child gets excited about a car, it often tips the scales for parents. But beware, this is definitely not a commercial strategy on Opel’s part… Just a good pedagogical intent that innocently turns into a happy marketing coincidence, of course. More seriously, any initiative that helps introduce young people to new mobility solutions is a positive step, so thank you, Opel.
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