MG4 defeats Volkswagen ID.3
This page is translated from the original post "La MG4 met KO la Volkswagen ID.3" in French.
- 07/12/2023 12:00
The wave of electric mobility is turning in Europe under the influence of a tornado coming from China, the MG4.
The MG4 and the Volkswagen ID.3 remained neck and neck in registration numbers in Europe for several months, benefiting the German model. The MG4 ultimately won the duel in November. Although the Chinese model with a British accent has certainly benefited from significant promotions, as in France before the scheduled loss of the Eco Bonus, this trend is expected to continue. Volkswagen has indeed announced the closure of the factory that produces the ID.3 and its Spanish cousin, the Cupra Born.
A Chinese brand managing to beat a German brand on its own turf is quite rare and has never been seen before in the history of the automotive industry.
In October, MG4 had already claimed the scalp of the Tesla Model Y in France with 1,864 registrations against 1,833 for the American. Even worse, the very French Renault Megane E-Tech was also outrun by the Chinese!
In such a competitive market, image is good but ultimately the wallet is better. In the entry-level segment, the MG4 is priced at €29,990, a price that can drop to €20,490 with the increased bonus and the conversion premium! Just unbeatable for a well-equipped, well-motorized car with a range of about 350 km thanks to its 54 kWh battery. The Renault Mégane E-Tech starts at €38,000. Meanwhile, the Volkswagen ID.3 begins at €42,990.
To say that a year ago, the MG4 didn’t even appear among the top 20 best-selling electric cars in Europe… It remains to be seen now what impact the loss of the Eco Bonus will have on its sales from December 15, 2023.
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