The Tesla Model 3 for less than 35,000 euros?
This page is translated from the original post "La Tesla Model 3 à moins de 35 000 euros ?" in French.

Seeing the Tesla Model 3 priced below €35,000 isn’t a pipe dream anymore thanks to the CEE boost… from the Model Y
First of all, it must be kept in mind that unlike the Model Y, the Tesla Model 3 will never be eligible for the CEE boost as long as it is produced outside of Europe. In the absence of government aid, the electric sedan has been benefiting from a “Tesla bonus” of €3,100 since July 7, valid until September 27 (for any delivery before the 30th). Officially temporary, this discount shines a spotlight on a sedan whose sales are slowing down in the face of the irresistible rise of the Model Y. But isn’t this promotion the precursor to a deeper repositioning?
The Model Y has just become eligible for the new CEE boost, a scheme that replaces the ecological bonus for the purchase of electric vehicles in France. The result: up to €3,180 of aid for Tesla’s family SUV.


Today, the Model 3 Propulsion is priced starting at €36,890, after the Tesla bonus is deducted. This places it at €4,920 less than the Model Y Propulsion offered at €41,810, including the CEE boost. Nothing exceptional, it’s a price gap that Tesla has always maintained between the sedan and the SUV. Let’s go further, this Tesla bonus is too close to the amount of the CEE boost for it to be mere coincidence. Tesla has simply adjusted its prices to align with the competition, but also to maintain a coherent hierarchy among its own models.
Does Tesla really have a choice
So why on earth consider a new price drop for the Model 3? A simple truism, because a cheaper car sells better. The “Tesla bonus” is supposed to end at the end of September, but the manufacturer’s history suggests it could last… or even intensify. The next step could only be to drop below the symbolic threshold of €35,000. Elementary, my dear Elon.
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With a market in full transition and less sustained demand, Tesla doesn’t have many alternatives. To avoid being cannibalized by its own now cheaper Model Y, the Model 3 will likely need to drop again. Interested buyers can hope for a bottom price, but must remain vigilant. At Tesla, changes are often abrupt and without warning.
READ ALSO: Tesla Model Y: the State’s CEE Bonus amounts to €3,180
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