Tesla celebrates its arrival in Morocco in video
- Published on 06/02/2026 18:28
Tesla celebrates its official launch in Morocco with a one-minute video on X, featuring its electric vehicles in the Kingdom.
Tesla officially launches its sales in Morocco, announcing a new chapter for electric mobility in North Africa. To mark the occasion, the American manufacturer released a one-minute Tesla video on X, showcasing its vehicles against the iconic landscapes of the Kingdom, between urban modernity and desert horizons.
On February 6, 2026, Tesla opens its commercial operations in Morocco, following a preparatory phase. The flagship models, Model 3 and Model Y, will be showcased in a pop-up store in Casablanca at the AnfaPlace Mall. Customers will also be able to configure and order their electric vehicle online via the local site.
Tesla explores new horizons
This expansion is based on Tesla Morocco, a subsidiary established in May 2025 in Casablanca with a capital of 27.5 million dirhams. The company manages the import, distribution, maintenance, and associated services for vehicles while developing the Tesla Supercharger network in the country.
The Moroccan electric vehicle market is experiencing strong growth, driven by consumer demand and public policies favorable to sustainable mobility. Before the official launch, Tesla had already installed fast charging stations in major cities, facilitating the adoption of its vehicles.
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Beyond sales, Tesla aims to strengthen electromobility in North Africa, stimulate investment in clean energy, and accelerate the energy transition. Morocco becomes a strategic hub for Tesla, intended to promote the adoption of electric vehicles on a regional scale and attract a local and international clientele.
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This page is translated from the original post "Tesla célèbre son arrivée au Maroc en vidéo" in French.
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