Alpine Establishes Presence in Turkey

Alpine continues its international expansion strategy into a 5^th country outside Europe, Turkey. The Turkish center will be based in Istanbul.

After opening several sales and service points in Japan, Israel, Morocco, and Singapore, Alpine is entering the Turkish market in March 2024. The brand is expanding beyond European borders with its current A110 range, while also pursuing its ambition to launch a 100% electric lineup of 7 new vehicles by 2030. Alpine’s first electric model, the sporty city car A290, will be revealed to the public in June 2024.

Starting in March 2024, the brand will inaugurate its first Alpine Center located in Istanbul in the Sarıyer district, a beautiful space of 300 m². The brand with the arrow will offer three versions of its A110 range: the original A110, the A110 GT Grand Tourisme, and the sporty A110 S.

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To celebrate Alpine’s launch in Turkey, driving experiences will be organized from March 7 to 9, 2024, on the roads of Uludağ, Turkey’s winter tourism capital. An opportunity to showcase the driving pleasure of the 21st-century berlinette on mountain roads, in homage to its alpine origins!

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