Influencers Review the Toyota C-HR
This page is translated from the original post "Des influceurs jugent le Toyota C-HR" in French.
- 25/12/2023 16:59
For the launch of the new C-HR, Toyota challenges three content creators to express their vision of audacity.
The second generation of Toyota’s coupe SUV C-HR, which will be available at the beginning of 2024, is entrusted to three influencers, Natoo, Pierre Croce, and Emy LTR, invited to share their own vision of audacity through the creation of an artistic work.
Sponsored by Saype, a contemporary artist known for creating eco-friendly paintings that allow him to paint gigantic frescoes directly on nature (without environmental impact, 100% biodegradable paint), this campaign aims to highlight daringness and demonstrate that to be bold is also to take risks and put oneself out there!
For six weeks, Natoo, Pierre Croce, and Emy LTR, personalities and influencers each with millions of followers on social media, will share with their communities and with Toyota their experiences and progress in a field they are discovering. Accompanied by coaches, they will showcase their daring and creativity to create a unique canvas, which will be exhibited at an exclusive event.
The event will be held on January 23, 2024 at “Dernier étage,” a panoramic hall offering a 360° view of Paris. An opening evening will showcase the artworks and the progress of the three artists.
Links to teaser videos and the presentation video:
Toyota | The Art of Daring – Emy LTR – YouTube
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